Nurturing

A nurturing campaign sends a personalized message or sequence of messages to one of the workspace members' LinkedIn connections.
Starting a nurturing campaign
Following nurturing campaign activity
List of workspace nurturing campaigns
You can access the list of a workspace's nurturing campaigns by choosing Campaigns > Nurtures in the left menu.
Description of columns
Sender
Workspace member who is the invitation sender.
Name / Program
Name of the campaign and associated program, followed by the number of messages configured in the campaign, then the name of the source providing the contacts to use in the campaign.
Campaign naming rules
Health
Campaign's state of health, which indicates the campaign's execution status.
Icon
Status
Description
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Created
The campaign was created during the day. No execution slot has yet been launched. The campaign will therefore start the next day.
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Scheduled     
The campaign has started, but the first campaign execution slot has not yet started. You can find out the start date by hovering over the icon with the mouse.
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Running
The campaign has started and an execution slot is in progress.
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Warnings
The campaign has started and an execution slot is in progress, but warnings were raised during the execution. You can get more details about the warnings by hovering the mouse over the icon.
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Errors
The campaign has started and an execution slot is in progress, but errors were raised during the execution. You can get more details on the errors by hovering the mouse over the icon.
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Stopped
The campaign could not be started because fatal errors stopped its execution. You can get more details on the errors by hovering the mouse over the icon.
Today progress
Real time campaign execution monitoring.
Following nurturing campaign activity
Sent
Number of messages sent.
Clicks
Number of clicks on links contained in campaign messages.
Replies
Number of replies received following the sending of campaign messages, followed by a visual indicator indicating whether the responses received were on average positive or neutral (yellow face), or negative (red face). The tipping point value is 50%. Hover the mouse over the indicator to see the exact value of the average.
Active
Indicates whether the campaign is active (green background) or inactive (red background). When active, a campaign runs according to the configured time zone and schedule.
Scheduling a campaign
Available actions
Edit
Allows you to modify an existing campaign.
Archive
Allows you to archive a campaign. An archived campaign is automatically stopped and no longer appears in the list of campaigns.
The archiving operation is irreversible.

Following invitation campaign activity

Starting a nurturing campaign

Last modified 1yr ago

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Contents

List of workspace nurturing campaigns

Description of columns

Available actions